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Jun 26, 07
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It worked on me..
Everyone always says "oh, advertising doesn't work on me"
but that's garbage, it does work, and it's a proven science. This is a thread about "it worked on me.." I saw a sign board on my way home from work yesterday for the new Tim Horton's new Iced Cap Supreme. For the next 25 minutes, all I could think about was that damned Iced Cap, and when I got near my house.. I picked one up... it worked on me. 
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Jun 26, 07
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yeah for the most part i think food advertising works the most. i see something, get a craving, then go on a mission.
that, and trailers.
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Jun 26, 07
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Food ads are evil, every time you watch TV [which, in my case, isn't that often] there's so many commercials for fast food that, after an hour, I start getting cravings even if I just ate.
Watching commercials in the US taught me a few things, too: everybody's sick, uneducated, hungry or in need of mortgage financing. I honestly get mildly depressed watching them sometimes, but then I realize I still live in Canada =)
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Jun 26, 07
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only the power of moon advertizements work on my advanced intergalactic grey matter.
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Jun 26, 07
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As stupid as it sounds, and I believe I've said this before: Those are the most effective ads I've ever heard on any radio station ever. Go up to 10 random people and ask them to name 3 diamond stores. Take a wild guess what's going to on the top of the list. Sure you might have a negative view of them because of the ads. But when you are out there shopping, your mind will make a list of places to go, and you will automatically pick the most recognizable place. I mean seriously, nobody I know has ever said, "wow, after hearing that spense diamond ad, I think that would be the first place I'd go" But because of that ad, their buisness has increased an absolute fuck-ton.
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Jun 26, 07
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Jun 26, 07
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Jun 26, 07
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Jun 26, 07
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It is proven that being memorable for ads is more important than liking the ad. The negative image of the company wears off after awhile. You remember the ads were annoying, but do not associate it with the company. Some of the most sucessfull ad campaigns around here have been spence diamonds, united furnature warehouse and sleep country canada. (according to one of my profs)
fuck I hate christine Mcgee... but i think sleep country when I think bed... and Iv never even been in a sleep country before.
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Jun 26, 07
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couple of years? it's already happening, somewhat. you know when your watching a baseball/football game and the announcer says: 'this 4th quarter of college football is brought to you in part by..... Taco Bell....' or when your watching a show on your fav network and those little popups appear at the bottom of the screen informing you about what time another show will be airing later in the week or perhaps next week. now i know its not exactly a commerical, but its still unwanted advertising thats being exposed to the viewer. ps. THOSE NEW SUPREME ICED CAPS AT TIMMY'S RULE!! Last edited by FeelGood; Jun 26, 07 at 07:44 PM.
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Jun 26, 07
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When I say intergrate, I mean, intergrate into the actual story of the sitcom, or stop the show midway through, and the actors will discuss products. I'll see if I can dig up the article, it's very interesting.
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Jun 26, 07
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THREAD THIEF! *shakes fist*
During the Stanley Cup Playoffs the repeated DQ commercials 'worked on me'. Between intermissions I would head down the block to get whatever flashed on TV (or an oreo blizzard) and the place would be busy with other people who have the same thing in mind. It's even more evident when everyone starts talking about the game while waiting in line.
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Jun 26, 07
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Product placements have existed for a long, long time. The "cool" factor comes into play as well - if a character just says "coke" or "pepsi", home run.
But if shit gets out of hand and we have 15 out of 20 minutes with characters talking bollocks about this and that brand - it's gonna be a quick canceling of that show. We have late-nights for that load of bovine manure.
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